The world and the planet on which we live is a fast changing place. New ideas and technologies are being created every day. With that, our planet is struggling to keep up. Green Business is one of those new businesses born from the idea that both the planet, and it is people, can profit from change.
Usually, our approach would start with researching competition to find a right place to position a business in the market and online. But, with this new line of business, it meant starting from scratch.
Our goal was to present the new concept in a visual language that everyone could understand.
The branding around the logo came from the temperature zones of our planet. Each plays a vital part in the whole picture. Green Business wanted to represent this importance as its key visual story point.
Green Business needed just a simple landing page to kick off their online presence. Featuring their services and contact information, the one-page website delivers an overview of the business’s ethics and principles.
Overall the website is clean and inviting, supporting the brand and the principles of the business.